Restaurant Online Ordering System
684
Peak monthly calls
705%
Max monthly ROI
323
Customers who ordered
Overview
In 2022, we partnered with Airport Sweets and Tandoori, a Brampton restaurant that needed a robust online ordering system. We built a fully custom solution that eliminated third-party commissions and gave the restaurant control over payments, real-time order management and SMS-based marketing with a clean, mobile-first design.
The challenge
The restaurant was losing margin to third-party ordering commissions and had no direct control over orders or customer relationships.
What we built
Mintek built a custom online ordering system with secure Stripe payments, a real-time admin dashboard, order tracking and SMS retargeting driven by call-history analytics.
Key features
Real-time online ordering with cart, tracking and payments
Secure Stripe integration with promo-code handling
Customer behaviour analytics from call history
SMS retargeting campaigns targeting top callers
Admin dashboard for menu, orders and offers
Impact & results
684 customer calls in November alone, up from an average of 523
ROI of up to 705% in November depending on profit-per-order scenario
323 customers placed at least one order, with 18 ordering 3+ times
173 out of 290 orders occurred during promotional periods
Tech stack
Project FAQs
What results did it achieve?
In November, the restaurant received 684 customer calls, up from an average of 523, and saw a return on investment of up to 705 percent depending on the profit-per-order scenario. 323 customers placed at least one order. These figures come from the project's own reporting.
Can Mintek build an ordering system for my restaurant?
Yes. This is an example of our custom software and business automation work for restaurants. We can build direct online ordering with payments to reduce platform commissions, or connect and feature an existing ordering platform if that suits you better. See our restaurant website design and custom software services.
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